The Challenge
Cool-Jams recognizes the importance of delivering a seamless digital shopping experience for their customers. However, the integration of multiple third-party technologies on their website resulted in slow page loading times, causing a decline in customer engagement, conversions and overall satisfaction. To address this, Cool-Jams partnered with Nitrogen to enhance the user experience and ensure a smooth, fast and enjoyable shopping experience for their customers.
The Solution
Nitrogen's (Adaptive Image Optimization) AIO’s better optimization and transformation capabilities, helped Cool-Jams website get higher-quality output images. Cool Jams was also able to speed up loading times for all 3rd parties thanks to Nitrogen's JavaScript accelerator (JSA).
The Benefits
Cool-Jams increased overall page speed by 25% without any code change, using Nitrogen’s AIO. Additionally, the shop now has detailed insight into the performance of 3rd parties, thus ensuring the website has right balance of external technologies.
